If you haven’t been in the process of figuring out how to sell your product or service when you know you aren’t the best option on the market…then you haven’t yet realized the situation you are in. Here is the reality that was beaten into me through motivational speakers, pastors, Read more
In the day of remote and hybrid work, async (asynchronous) communication is the daily norm…but it isn’t always the smoothest process. If you are wanting better async communication, then you need to follow and abide by a few content marketing principles that will help you increase meaningful and beneficial communication Read more
Getting negative reviews can suck, but they don’t have to necessarily be a bad thing. When you first get a bad review on Google or Amazon or somewhere else, then your first reaction might be to feel sad or disappointed or upset. With a mindset shift and reframing the review, Read more
Imagine you are searching for a product or service that you are really interested in and you finally get to the landing page for something promising…and then the page takes too long to load or the description is confusing or the buttons to sign up and purchase aren’t clear about Read more
You’ve tried to write cold email templates that don’t suck, but you’ve been stuck. Writing effective cold emails can be a challenge, but with some excellent copywriting skills and some personalization they don’t have to feel sleazy to send out. If you are reading this, then you have probably had Read more